PMA Canvas®️ is designed to help startups have a strong start, SMEs to build leverage, and investors to improve the success of their portfolio.
By creating a series of PMA projects™️, we help Startups to start strong, SMEs to build and leverage the brand value, and investors to de-risk due diligence.
Proprietary Market Advantages are collective activities (tangible), products or services (intangible) that gives a business the uniqueness that translates to competitive advantage and sustainable business growth.
Founders can tender the canvas report and the strategy report to investors to improve their investability; it also helps you see where a business or project is in terms of IP/Market Fit®️ evaluation
PMA Report™️ is created to help startup founders, inventors and investors assess the technical and commercial strength of their invention to de-risked investment in Intellectual Property projects/portfolio
The outcome can be a tender to make an investment case; it also helps see where a venture is in IP/Market Fit®️ analysis
Our approach is designed to stimulate the importance of strategically integrating innovation into the overall business strategy while capturing the value(s) generated, using comprehensive IPR and intellectual capital protection mechanisms.
Is a Proprietary Market Advantage risk assessment systems that help startup founders, corporate innovation programmes, inventors, and investors assess the technical and commercial strength and weakness of any given invention.
The PMA approach is designed to stimulate the importance of strategically integrating innovation into the overall business strategy while capturing the value(s) generated, using comprehensive IPR and intellectual capital protection mechanisms